McHenry County Blog Helps WBBM Radio Catch an Advertising Error

Earlier today, I apparently misread what I heard and didn’t hear before two political advocacy ads on News Radio 78.

Illinois State Rifle Association web site masthead.

The Illinois State Rifle Association is running an ad which encourages people who support the Second Amendment rights to bear arms to come to Springfield for its annual lobby day on March 10th.

Before that ad is a disclaimer pointing out that it is a political ad.

Illinois Trial Lawsyers Association web site masthead.

A second ad sponsored by the Illinois Trial Lawyers Association asking for insurance company reform is also on the air.

But it had no warning that it is a political ad.

I emailed Mark A. Day, the station’s ad manager, last night asking for clarification and his reply disabuses me of my conspiratorial thoughts that political organizations on the right hand side of the political spectrum are being treated less favorably than those on the left hand side.

Day emailed that both ad should have disclaimers:

“I didn’t hear the ads yesterday but both should have disclaimers.

“Might have been a production error……or just a glitch.  Sometimes the system jumps.

“Thank you for bringing it to our attention.  I’ll let the newsroom know.”


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