Mike Fourcher, who runs “The Daily Line,” writes today of what it will take to run for Attorney General
He speaks from the experience of having tried to put together a campaign for State Rep. Julie Hamos in 2010 when Lisa Madigan was making noised about running for Governor.
Here are a couple of paragraphs from his email:
You have to raise a ton of money. A competitive primary campaign will cost $3 to $5 million in 2018, consultants told me this week. The attorney general’s office does not have a natural constituency like governor does, so fewer PACs and lobbyists will want to contribute big dollars to A.G. campaigns.
As a result, primary candidates end up depending on a pool of wealthy, issue-driven donors for a large portion of the fundraising. But even before you get to the “big dollar” people, primary candidates need to demonstrate that they can raise the first $1 million or so from their own base–a large group of people who like them enough and their chances to win that will give a primary candidate multiple $5,000 checks…
Whoever runs now, will need to compress months of handshaking and dealmaking into weeks. They will need a fundraiser and a campaign manager that already have donors and party leaders on speed dial. And they will need a base of supporters who will be able to quickly gather 5,000 to 10,000 high quality signatures for their ballot petitions by the December 4 deadline.
McHenry County Board Chairman Jack Franks has more than $500,000 and, it appears, less than $600,000.
That’s a long way from the amount that Fourcher says consultants will be needed this year to mount a successful campaign for Attorney General.
However, Franks comes from a rich family.
If the candidate or any other candidate contributed $100,000 that would allow unlimited donations from family members and friends…which is the way Franks got his campaign fund as high as it is.
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CVommenter AlalbamaShake says the magic number is $250,000.